Highlander Bicycle Company x Above the Hook

From the hills of Atlantic Highlands to the tip of Sandy Hook, Highlander Bicycle Company and Above the Hook are both driven by motion — one by the turn of the crank, the other by the rhythm of the tide. What connects them is a shared belief that the shore is best experienced in motion, powered by passion and a love for the place we call home.

Highlander Bicycle Company has been tuning gears and building community on First Avenue for years, helping riders explore the roads, trails, and ferry routes that define life along the bay. Above the Hook tells that same story through design and storytelling — capturing the culture, people, and spirit that make Highlands and Sandy Hook more than just a destination.

This collaboration brings pedal and perspective together. By merging Above the Hook’s creative lens with Highlander’s craftsmanship and cycling culture, we’re rolling out limited-edition pieces that celebrate the freedom of the ride, the coastal air, and the tight-knit community that thrives between the hills and the Hook.

A man with a beard and wearing a knit hat and a navy sweatshirt with a logo is on the beach, preparing kiteboarding equipment with a kite in the background.
A woman and a young boy on a beach during sunset, with the boy pointing towards the water. The woman is kneeling on the sand, and both are wearing matching green sweatshirts with a logo on the back. In the background, there are two kite surfers in the sky over the ocean and a distant hilly landscape.